One of the biggest shifts in modern society is the shift towards connected consumerism. What is connected consumerism? It’s when I buy something not because I see a mass market advertisement but rather because a friend or tastemaker mentions it. Tools like Twitter and Facebook amplify the effect of connected consumerism and this trend has intensified dramatically in the last couple of years.

Come hear me talk a little bit about what connected consumerism is, why it’s growing and how it will impact how you live and work in the future. This is a must attend for any entrepreneur as this trend will greatly affect business and open up a tremendous amount of opportunities for people who understand what it means.

Hope to see ya in class!!

Photo courtesy http://flickr.com/photos/17258892@N05/2587511803/